The feature is available to a limited number of users Strict rules for choosing usernames

In a new step reflecting a rapid shift toward reshaping the in-app communication experience, the instant messaging platform WhatsApp has begun testing an innovative feature that allows users to create a unique username for each account, in a move aimed at reducing reliance on phone numbers as the sole means of communication.

According to what has been announced, this feature is currently available to a limited number of users on Android and iOS devices, with availability expected to expand gradually over the coming weeks to include a larger share of users worldwide.

This addition represents a major shift in how the app is used, as it enables users to communicate, search, and start conversations without sharing their personal phone numbers. Each user can choose a unique identity within the platform, making it a more private and secure alternative for digital communication and networking.

Strict rules

The username setting can be accessed through the profile page inside the app, where the option appears for users who have received the feature, allowing them to create their username easily through simple and straightforward steps. The username is then permanently linked to the account and can be used instead of the phone number when communicating with others.

As part of regulating this new feature, WhatsApp has introduced a set of strict rules for choosing usernames, aimed at preventing misuse or identity impersonation. For example, usernames cannot start with “www”, nor can they end with website extensions such as “.com”. Additionally, each username must contain at least one letter, preventing the use of numbers or symbols alone.

The company aims through this step to enhance user privacy while maintaining ease of accessibility, allowing people to find and contact others via usernames instead of phone numbers, striking a balance between security and usability.

The feature was developed after a long period of technical work and internal testing, during which the company modified the app’s architecture to ensure compatibility with the new system across different devices, alongside extensive testing to guarantee stability and security before the gradual rollout began.

This move reflects a clear trend in communication apps toward reducing reliance on direct personal data and strengthening privacy tools. The username feature is expected to offer a more flexible and smooth experience, especially for users who prefer not to share their phone numbers directly.