• Some estimates suggest that additional ticket sales campaigns may be launched in the coming period, and prices for certain matches could be adjusted if high-priced tickets continue to see low demand.

FIFA’s decision to release a new batch of World Cup 2026 tickets has raised questions, especially since it came just days after president Gianni Infantino announced that all initially available tickets had sold out, with over 500 million purchase requests from fans worldwide.

However, FIFA surprised fans by sending emails announcing the availability of a limited new batch of tickets, reigniting the debate over actual demand for the tournament’s tickets.

Tickets for Many Matches

Reports indicate that the new tickets cover a large number of matches out of the 104 games scheduled for the World Cup. Experts suggest that this could mean some matches underperformed in sales, or that high prices deterred some fans from purchasing.

Ticketing expert Jim McCarthy said that high interest in the World Cup is normal, but not all matches sell out easily, especially when prices are very high.

Example of High Prices

One notable example is the USA vs. Paraguay match on June 13, 2026, at SoFi Stadium in Los Angeles. First-class tickets cost around $2,735, while second-class tickets were $1,940, making it one of the most expensive group-stage matches of the tournament.

Market observers note that many fans chose to wait for other U.S. matches with lower prices, particularly since some group-stage games in other cities were much cheaper.

Lower-Priced Tickets Sell Out Quickly

Previous sales phases showed that lower-priced tickets disappear quickly from the official platform, while higher-priced tickets remain available for longer periods, suggesting that pricing may not be suitable for all matches.

Experts say FIFA still needs to sell a significant number of tickets in the coming months before the tournament begins.

Will FIFA Introduce New Solutions?

Despite these indicators, analysts expect most tickets to eventually sell out due to the World Cup’s global popularity.

Still, some estimates indicate that FIFA may launch additional sales campaigns soon and possibly adjust prices for certain matches if demand for higher-priced tickets remains weak.