Roya Media Group Holds a Reading and Discussion Session with the Audience for Upcoming Ramadan Productions
The initiative aims to involve the audience from the early stages of the production process
Engineer Fares Al-Sayegh: "At Roya, we believe that the viewer is our primary partner in our success"
As part of its preparations for the 2026 Ramadan season, Roya Media Group organized two focus group sessions at its headquarters, specifically at the Roya Media Training Academy, on Friday, August 22 and 29, with the participation of 28 individuals representing diverse age groups, genders, and residential areas.
This initiative aims to involve the audience from the early stages of the production process. Participants reviewed scripts from some of the most prominent upcoming Ramadan works for the 2026 season, particularly for the comedy hour, and provided valuable feedback that will contribute to the development of the final versions of these productions.
Roya Media Group’s Strategy
These sessions are part of Roya Media Group’s ongoing strategy to enhance viewer engagement and ensure that its programs reflect a variety of perspectives, providing content that resonates more effectively with different segments of the Jordanian audience. Roya Media Group invites those interested in participating in upcoming focus groups to fill out the form via the following link: Click here to register.
In this context, Fares Al-Sayegh, CEO of Roya Media Group, stated: "At Roya, we believe that the viewer is our primary partner in success. That is why we launched these focus group sessions—to involve them in content creation from the earliest stages. Our goal is to present works during Ramadan that reflect the pulse of Jordanian society and meet audience expectations in a creative and innovative way."