The True Influencer” is an unprecedented Arab TV experience, uniting two channels in a single broadcast"

In a first-of-its-kind move in the Arab world, three leading channels—Roya TV (Jordan), Al Jadeed (Lebanon), and Syria TV 2 (Syria)—announced the launch of the new talk show “The True Influencer”, marking the first television production to be broadcast across multiple channels within the same week. The program represents an exceptional Arab media event, uniting screens and audiences in an unprecedented experience.
An innovative concept with a humanitarian message “The True Influencer” is a provocative talk show that presents real and hypothetical ethical situations and stories, engaging guests through frank discussions and live experiences, opening the door for audiences to think critically and explore everyday values from new perspectives. ? Innovative format by Creative Lab – Roya ? Filming in Lebanon by Al Jadeed
The program includes:
- A guest introduction segment.
- Discussions and debates with experts in law, psychology, body language, economics, or sociology.
- Ethical simulation stories experienced directly by the guests.
- Audience voting and candid final confessions.
The show blends intellect with entertainment, offering unique Arab content that combines value and positive impact.
Guests from diverse fields and nationalities Each episode features:
- One celebrity guest.
- Three prominent social media influencers.
- Two specialized experts providing scientific and professional insights.
Across 20 episodes, more than 120 Arab personalities from Jordan, Lebanon, Syria, Palestine, and other countries will participate, offering a rich diversity of experiences and ideas.
Hosted by Reema Korki Lebanese journalist Reema Korki leads the discussions, known for her bold approach to sensitive social issues, adding credibility and a compelling presence that ensures deep engagement with guests and the audience.
Parallel digital presence Alongside the TV broadcast, episodes and exclusive clips will be shared on the official digital platforms of the three channels, reaching a wider audience and fostering interactive discussions via social media.
A new Arab dialogue platform “The True Influencer” is more than just a program—it is a comprehensive dialogue platform where influential figures and experts come together to tackle difficult questions and inspire audiences to reflect on the ethical values that shape contemporary life.
