Tia, daughter of Nawal Al Zoghbi, launches her own brand in the fashion world

Tia Deeb, daughter of the singer Nawal Al Zoghbi, has made a remarkable mark in the fashion world, especially after launching her own brand, capturing widespread attention on social media and attracting fashion enthusiasts.
In statements, Tia revealed that she has finally realized her dream, having established her own studio six months ago and officially launched her brand two months ago. She also noted that her future plans include expanding globally and collaborating with celebrities in Lebanon, the Arab world, and beyond.
A Lifelong Passion for Fashion Regarding her passion for fashion, Tia emphasized that it is not a recent interest but an extension of her childhood experiences spent in her mother’s design workshops. She also studied fashion abroad and gained practical experience working with several major brands before launching her own label.
Tia Deeb’s designs focus on empowering women and highlighting their strong, distinctive personalities with bold and unconventional styles. She noted that her mother, Nawal Al Zoghbi, remains a constant source of inspiration and support, exchanging ideas and advice with her before finalizing any design.
Nawal Al Zoghbi Wears Her Daughter’s Designs Recently, Nawal Al Zoghbi appeared in her music videos wearing her daughter’s designs, which ranged from bold to elegant, including striking leather looks. Currently, Tia is preparing her brand’s winter collection, with future plans to offer unique casual designs and potentially launch a men’s line.
For her part, Nawal Al Zoghbi expressed pride in her relationship with her daughter, stating during a press conference celebrating her album Mashaa’er: “She used to trouble me a lot when she was little, but today we are friends. I support her and wear her designs, and even tonight at my concert I will wear one of her creations. I might participate in special fashion shows for her, within reason.”